Puppies have a big appetite but eat small amounts and fill up quickly. Yours may ask for 3 to 4 meals a day at first, then over time you can move to just morning and evening. As for how much, it all depends on their breed and the formula you choose. Every bag includes a feeding chart to give you a starting point. From there, track their weight against their growth curve. Your veterinarian will be your best ally in making sure your puppy grows in the best possible conditions.